Kawasaki

Kawasaki: Symbolizing Filipino Pride and Hard Work

Kawasaki Motors Philippines Corporation is a company that manufactures, repairs, markets, and sells motorcycles in the Philippines under the Motorcycle and Engine Division of Kawasaki Heavy Industries Ltd. (KHI), a Japanese multinational conglomerate. The motorcycle company produces over 18,000 motorcycle units each month in a 29,383-square meter manufacturing plant in Bo. Cupang, Muntinlupa. From the moment it launched in the Philippines, Kawasaki built its name of hard work, quality, and excellence. To this day, Kawasaki is the number one brand for heavy-duty tricycles in the Philippines.

History of Kawasaki Motorcycles

Before becoming the Kawasaki known in the Philippines, the company began as Delsa Industrial Corporation founded by J.V. Del Rosario and Sakata Shokai, Ltd. in 1968. By 1974, KHI acquired a large stake in the company and changed its name to Kawasaki Motors Philippines Corporation. Meanwhile, KHI began as a shipbuilding company in 1896 in Japan. It would later extend to aerospace engineering, aircraft designing, high-level engineering technologies, and motorcycle manufacturing. Today it is known as one of the leading producers of motorcycles in the Philippines.

Company Values

Kawasaki Motors Philippines Corporation instills in its employees the values of teamwork, leadership, integrity, and quality consciousness. Armed with these values, the motorcycle company offers high-quality products and services delivered with innovation, flexibility, responsiveness, and dependability. These, in turn, results in developing employees, increasing profitability, and building brand loyalty of customers. With enough promotion and practice of these values, the company supports its four-fold legacy of credibility, dominance, pride, and stability.

Kawasaki Models sold by Motortrade in the Philippines

Aside from manufacturing its own motorcycles in the Philippines, Kawasaki also has plants in Indonesia, Japan, Thailand, and the United States of America. Together, they make an impressive lineup of products which include the following:

• Bajaj Series
• Barako Series
• Fury Series
• GTR Series
• KLX Series
• Ninja Series
• Versys Series
• Vulcan Series
• W Series
• Z Series
• ZX Series

Presence of Kawasaki in the Philippines

Kawasaki has regional offices in Cebu and Davao to build a network of more than 2000 stores and dealers nationwide. Its bestseller is trusted commuter bikes known for their fuel-efficiency, quality, power, and low cost. While it dominates the commuter market, Kawasaki also made moves toward the young mobile market to include leisure bikes for sports, racing, and offroad. With its products, Kawasaki continues to uphold its traditional value of aspiring to attain the highest quality possible.